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The Workshop’s Blog
Content Marketing in the Bluegrass State
Have you heard the analogy that the United States is a melting pot? Sure you have. It’s overused, and also untrue. How about the one that we’re more like a bowl of...
What’s New at Content Workshop?
Content Workshop is a content marketing agency with offices in Clearwater, Florida and Lexington, Kentucky. We believe in the story of your business, and we partner...
Content Workshop Opens Lexington, Kentucky Office
LEXINGTON, KENTUCKY: Content Workshop was founded in 2013 with the goal of providing storytelling solutions for small, overworked marketing teams in transformative...
Copywriting Courses: Lessons for the Self-Taught
In grade school, long before I started copywriting, I published my first poem. The poem was included in a collection of children’s poetry, a copy of which I still have...
Graphic Design Basics for Non-Designers
Pop quiz: Should design follow copy, or vice versa? The answer: neither. Too often, copywriters and designers work in their separate silos, throwing a project back and...