Brand Identity

Tactical Practical Branding

If you want a mysterious, Wizard-of-Oz style branding exercise, we’re not the agency for you.

But if you need a smart, practical brand that brings cohesion to your assets and sets you apart in the market, you’re in the right place.
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Visual

  • Logo Design
  • Color Pallete
  • Typography
  • Style Guide
  • Brand Kit
  • Social Templates
  • Print, Sales, & Webinar Asstets
  • Product Branding
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Voice

  • Mission, Vision, & Values
  • Brand Positioning
  • Value Proposition
  • Brand Personality
  • Voice & Tone Guide
  • Headlines, Boilerplate, & Taglines
  • Targeted Statements
  • Product Naming & Messaging
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Strategy

  • Brand Audit
  • Personas
  • Message Mapping
  • Competitive Analysis
  • SEO Audit
  • Keyword Research
  • Content Cadence & Calendar
  • Optimization of Existing Content
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Discovery

The best thing about your identity is that it already exists. It’s the story your organization seeks to live out every day. It ives in the hearts and minds of yoru team and your clients. We’ll interview leaders, internal stakeholders, and clients to identify qualities that set you apart from the competition.

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Craft

We’ll leverage input from your stakeholders to verbalize the values, positioning, vision, and personality that help you stay true in pursuing your goals. As you produce both internal and external materials, your brand identity will ensure your voice and image resonates in the market.
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Create

With your new identity at hand, it’s time to hit the ground running. We’ll work with you to start applying your brand identity to various settings and assets. As you evolve and expand, we’ll be there to help apply your voice to new audiences and offerings.

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